Pascale Giet,
Director of the Europ Assistance Group Communication and Corporate Social Responsibility
Pascale Giet joined the Europ Assistance Group in 2004 as Communication Director.
Pascale Giet is a member of the Group's Executive Committee. In November 2006, over and above her current functions,
Pascale Giet is to be entrusted with the leadership of Corporate Social Responsibility. In addition to this, Pascale Giet is currently in charge of
Operational Marketing policy and has the responsibility of contributing to Group business and social trends intelligence.
Pascale Giet began her career in an advertising agency in the Expand Group before
being made responsible for communication at ComDev, a company of the Caisse des Dépôts
in charge of cable television development.
In 1994 she joined the Vivendi Universal Group and took charge of the launch of the
first major public pager, Tam Tam, in her capacity as TDR communication director.
In 1997 she was appointed Advertising Director at Cegetel and orchestrated the launch
of the trademark when the telecommunications market opened up. Then, in 1999, she
became communication director at e-TF1.
In 2002 she joined Neuf Telecom as communication director before developing her own
communication consulting business.
Pascale Giet, age 44, holds a post-graduate degree (DESS) in political and social
communication.
